
With properties spanning seven countries—including the Philippines, Cambodia, Indonesia, Thailand, Laos, Vietnam, and Australia—Mad Monkey has become a global benchmark for hospitality that blends high-energy social experiences with social impact. Each year, the group welcomes hundreds of thousands of young travelers, facilitating over one million #BestNights through a commitment to community, inclusivity, and “open doors for open minds.”
Niall Charles, COO of Mad Monkey, sees the partnership as a perfect alignment of two brands dedicated to the art of celebration.
“The synergy between Mad Monkey and Jägermeister goes straight to the heart of what we do,” says Charles. “Jägermeister is an iconic symbol of the world’s best nights, and at Mad Monkey, we provide the stage where those memories are made. This collaboration allows us to scale our experience-driven model into new markets and elevate global backpacker culture, ensuring that every guest leaves with a lifelong sense of belonging and adventure.”
The investment from BNVC is a cornerstone of the firm’s “Emerging Markets Strategy,” identifying Mad Monkey as a premier platform for fostering authentic human connections in the travel space. By joining forces, both brands aim to co-create a new standard for nightlife and social interaction within the hospitality industry.
For the team at Best Nights VC and Mast-Jägermeister SE, the partnership represents a shared belief that the most impactful social moments often happen far from home.
“For us at BNVC and Mast-Jägermeister SE, this partnership is a natural fit. Best Nights don’t only happen at home; they happen while traveling, meeting new people, and sharing unique experiences while experiencing different cultures. Mad Monkey embodies what Best Nights VC was built to support: safe, inclusive, high-energy environments where people connect, celebrate, and discover.”

Looking forward, Mad Monkey plans to utilize this partnership to accelerate its expansion into new territories and further enhance its event-driven programming. From today, the two companies will collaborate to deliver more meaningful travel experiences and a stronger global community, one #BestNight at a time.
About Mad Monkey Hostels
Mad Monkey is a leading hostel operator in Southeast Asia, known for experience-driven stays that blend affordable accommodation with community, adventure, and unforgettable social energy. With locations across Cambodia, Vietnam, the Philippines, Thailand, Indonesia, Laos, and Australia, Mad Monkey is more than a place to stay – it’s a place to belong.